What are 5 good survey question examples?

1. 1. How satisfied are you with your overall experience?
2. 2. How easy was it to complete your purchase or use our service?
3. 3. How well did the product meet your expectations?
4. 4. How likely are you to recommend our product to someone else?
5. 5. What is one thing we could improve?

The first four give you numbers you can track over time; the last one is open-ended, so people can explain themselves instead of picking from a list. The first two work with either a numerical or verbal rating scale. The third tells you whether the product held up against what people expected going in - if usability matters more than expectations for what you're measuring, swap it for something like "Which product feature do you use most often?", which tells you which features actually pull weight instead. The fourth measures advocacy and is worth tracking over time. The fifth lets people set the priorities themselves, in their own words.

Keep each question clear, specific, and about one thing. Skip jargon, don't bake in assumptions, and don't phrase things in a way that nudges people toward the answer you want. Keep the answer options balanced, include "not applicable" where it makes sense, and don't ask more than you need to.