About Agaya Cloud
Building intelligence for what happens after the transaction.
The Post-Purchase Blind Spot
A transaction tells you what was bought. It rarely tells you everything that happened afterwards.
Most organisations know what was bought, when, how much, and by whom. They know far less about what happened afterwards - how the customer experienced it, whether it met expectations, what problems emerged, whether they intend to buy again, and what it means for retention.
That's the blind spot worth closing.
What we believe.
Purpose
To make what happens after a transaction visible, understandable and actionable.
Vision
A world where every customer experience after a transaction becomes a source of intelligence.
Mission
Agaya Cloud turns post-transaction signals into intelligence that helps organisations make better decisions about their products, services, customers and experiences.
Promise
We help organisations understand what happens after the transaction.
We believe the transaction is only the beginning.
We believe a signal becomes more valuable when it has context.
We believe intelligence should lead to action.
Post-Purchase Intelligence
The category we're building.
Post-Purchase Intelligence is the structured understanding of what happens after a customer receives, uses, books, subscribes to, or experiences something.
The category isn't about asking more questions. It's about understanding what the answers, and the signals around them, actually mean.
Survey collection is a mechanism. Feedback is an input. Signals are evidence. Analytics is interpretation. Intelligence is understanding connected to action.
Our first product
TrueSignal is Agaya Cloud's post-purchase intelligence product.
TrueSignal captures post-purchase signals, connects them to the relevant product, service, experience, and customer context, and turns them into actionable intelligence. It's our first product built around this idea.
See how TrueSignal worksHow we work
The principles behind it.
Brand-controlled
Survey content, cadence, and branding are fully in your hands.
Privacy by Design
We only deliver aggregated, anonymised analysis - never raw consumer data.
Built with Partners
Our early partners shape the product - this isn't built in a vacuum.
Global from Day One
Built for ecommerce and CPG brands anywhere - the platform scales as your brand scales.
Where we're headed
Post-Purchase Intelligence doesn't stop at ecommerce.
The long-term goal isn't ecommerce post-purchase survey software. It's an intelligence layer for what happens after customers experience something - any organisation that needs to understand what happens after a customer buys, receives, uses, books, subscribes to, or experiences something.
Learn more
Go deeper on Post-Purchase Intelligence.
TrueSignal
See what Post-Purchase Intelligence looks like in practice.
TrueSignal is Agaya Cloud's first post-purchase intelligence product, live today for Shopify and CPG brands.
See TrueSignal