Shopify-connected product intelligence
Turn post-purchase feedback into product intelligence.
Connect Shopify, collect anonymous survey data, and understand consumption velocity, customer satisfaction, and food waste by product or SKU.
The post-purchase blind spot
Sales data stops at checkout. The real story starts after delivery.
Once a product ships, most brands lose visibility. Sales data shows what was ordered, not how it performed, how it was used, or whether it satisfied the customer.
Reviews and support tickets are fragmented and biased toward extremes. Delivery issues, usage behavior, and waste signals are rarely connected to a specific SKU or variant.
TrueSignal closes that gap with Shopify-connected surveys that turn post-purchase feedback into structured, SKU-level product intelligence.
No product-level signal
Orders and returns show what happened, not why.
Fragmented feedback
Reviews, tickets, and surveys live in disconnected systems.
Unconnected signals
Delivery friction, usage, and waste never reach the same profile.
Connect Shopify in minutes
How it works
Watch data move between your store, your team, and your buyers.
Step 1 of 8
Store connected
The merchant connects their Shopify store to TrueSignal.
What you can measure
Measure what happens after purchase.
Every survey response contributes to a structured, SKU-level picture of product performance.
Consumption velocity
How quickly a product is used up, to inform reorder timing and subscription cadence.
Product satisfaction
Direct, per-order satisfaction signal tied to a specific SKU or variant.
Repeat purchase intent
Whether customers plan to buy again - an early retention signal.
Food waste signals
How much of a consumable product goes unused, by product and pack size.
Product quality signals
Defects, damage, or performance issues reported directly after use.
Delivery friction
Damage, delays, or packaging issues that affect the post-purchase experience.
Common issues by SKU
Recurring themes and complaints grouped by product, variant, or batch.
Trend shifts over time
Changes in satisfaction or quality that flag a shift before it shows up in sales.
See the dashboard
More than a survey tool - a product intelligence engine.
Every response feeds a live SKU-level profile. TrueSignal turns raw survey answers into aggregated insight summaries your product and retention teams can act on.
- SKU and product profiles built from every response
- Trend analysis across weeks, launches, and batches
- Aggregated, anonymised responses - never raw customer data
- Insight summaries in plain language, not raw survey exports
- Alerts for negative patterns before they show up in sales
- Side-by-side comparison across products or variants
The full picture
One hub for every post-purchase signal.
We're starting with Shopify and surveys, then connecting the systems that shape the full post-purchase picture.
Commerce & orders
Which products drive repeat purchases?
TrueSignal outputs
Customer sentiment
What do customers think?
TrueSignal outputs
Logistics
Is delivery affecting performance?
TrueSignal outputs
Support signals
Where are the main friction points?
TrueSignal outputs
Product usage & surveys
How is the product actually used?
TrueSignal outputs
Customer relationship
Which segments perform best?
TrueSignal outputs
Data handling
Built on brand-controlled data.
Anonymised and aggregated
Individual responses are never sold or exposed - only aggregated, product-level insight.
Product intelligence, not profiling
TrueSignal builds SKU and product profiles, not individual consumer profiles.
Permission-based access
Only your team sees your data, scoped to the permissions you set.
Secure by design
Store data and survey responses are handled with GDPR-aware security practices.
Brand control
You control what is collected, surveyed, and shown in your dashboard.
Early access
Ready to understand what happens after delivery?
We're working with a small group of early-access brands across Europe. Join the waiting list to be first.
Join the Waiting List